Making a good posting GREAT


An example of the difference between an “ok”  blog post and a brilliant posting  crossed my reader yesterday and it was too canonical not to comment on. 

Scott Hanselman wrote about his wish (shared by so many of us) for a way to signal to tech support that we’re clued in, without sounding obnoxious.  

In short, his suggestion is that you say a magic word (“fizzbin”) as a signal that you know what you are talking about thus saving everyone a lot of time.

My point however, is that his article can be used as an object lesson in what makes a good post great, and, fortuitously, you can see the difference in this case by drawing a line where a competent blogger might have stopped writing. Had he done so, Scott woud have had a perfectly respectable posting, but by adding a short dialog, his posting went from “ok” to instant classsic. Here is a brief excerpt:


(This image is cropped and the red was added by me)

Click here for the full postin.

I believe that it is the dialog, and especially the geek-familiarity Scott implies with the final line (“sweet!”)  that really nails it.


Great post.


About Jesse Liberty

Jesse Liberty has three decades of experience writing and delivering software projects and is the author of 2 dozen books and a couple dozen Pluralsight & LinkedIn Learning courses. He was a Senior Technical Evangelist for Microsoft, a Distinguished Software Engineer for AT&T, a VP for Information Services for Citibank and a Software Architect for PBS. He is a Xamarin Certified Mobile Developer and a Xamarin MVP and a Microsoft MVP.
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